Kyocera registers trademark Haptivity® for its proprietary touch feeling technology and continues further development

The new virtual reality technology that enables an innovative real touch feeling and a display feedback has been introduced last year. Kyocera now expands the usage of the second product generation into the application fields automotive, Industry 4.0 and medical.

03 March 2016

Kyoto / Neuss – The patented technology Haptivity®, which stands for haptic and activity, is a registered trademark of the Japanese technology company Kyocera in the EU since the beginning of 2016. This step paves the way for Kyocera’s trend-setting plans in the further development of virtual reality applications: So far, the first generation of Haptivity® devices was technically limited to screen sizes of approximately 7”.

The second generation of Haptivity® applications will overcome this limitation. These are also based on piezo actuators, but are utilizing a more sophisticated principle to transfer vibration from actuators to the touch surface. As a result, this allows the actuation of larger masses and hence larger panels as well as optically bonded touch screens.   
For implementations of Haptivity® into the industrial market, Kyocera is planning the supply of “out of the box” modules which incorporate an LCD panel and a touch screen with haptic feedback. This supports an easy and fast way of implementation into HMIs. With this complex but easy to use solution, the customer has not to deal too much with the complex technical details before operating the haptic technology. 
In terms of the large volume markets, such as the consumer and automotive sector, the supply of individual components like actuators and control IC is planned. This allows Kyocera’s customers a more specific and customized implementation into any individual application and enables them to take full advantage of the new display technology.
“Prototypes that are implementing the second Haptivity generation will soon be introduced to the market. But we are already receiving very positive feedback from our customers who are testing it”, states Mr. Manfred Sauer, Managing Director, Kyocera Display Europe GmbH. “One example for this is a major automotive interior manufacturer, who  is investigating the replacement of mechanical buttons with a homogeneous surface using the Haptivity force feedback.”

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